The Weight Loss Cure: Sued by the FTC

Yeah, Kevin has been pushing every snake oil remedy under the sun. Finally he smartened up and started printing books which is protected by the first amendment. But surprise surprise, if you order the book online you will also get charged for a monthly newsletter.

Great blog btw

This guy is a snake. I saw one of his infomercials and was so excited - It was really going to happen - I could really lose the weight. I went out to buy the book, but thankfully ChinaMart didn't have it. I came home and did some research online and found out what most of 'the protocol' was about, and was so grateful I'd not spent my $$ on his deceptive book. But mostly I was so sad I had been deceived and had my hopes raised only to be disappointed.
Good for whomever it is that is suing him. Rich lying creep.
Nan

Wow. Just, wow.

It's amazing what people will get suckered into, really.

I have the cure FOR weight loss...A ham sandwich.

I talked on the phone with a personal trainer (I'm looking to find a female one in my area who can deal with morbidly obese patients wanting to improve fitness) and she mentioned that she encourages her clients to follow THIS PLAN.

I'd heard the name Kevin Trudeau and heard it in conjunction with 'STAY AWAY FROM THIS DIET" type articles, so I knew that was not gonna be the trainer for me. Bye-bye.

The Princess

I was hoping you'd write about this one, Jim.

Yeah, this guy irks me too. Hey Kevin, there's a reason why "they" don't want us to know about your diet. I remember reading through his weight loss section of his "cures" book and just shaking my head.

Mad TV did a hilarious parody of him - I'll see if I can find it on youtube, but here's the transcript of the skit (clipped from skeptico website). The Kevin Trudeau Character is Robin Kirkley.

Robin Kirkley: I want everyone out there to know I’m not in this for the money. I just want everyone to have the information in this book… for $39.95.

Interviewer: (holds finger to ear) Wait, my producers are telling me something. Is this true? You’re giving away a DVD for free.

Robin Kirkley: Yes, I absolutely am. I am giving away this DVD for free and in it you find out how to use simple herbs to cure every disease known to mankind absolutely free… for $39.95.

Interviewer: You say that these simple herbs can cure every disease known to mankind.

Robin Kirkley: Yes, they absolutely can. They can cure heart disease, they can cure emphysema, cure lupus, leprosy,

Interviewer: That’s a big one.

Robin Kirkley: It’s very big these days, yes. They can cure… micro-testicles, phantom leg syndrome, unfunnyness – go on, name some more.

Interviewer: I’ve got one! Liver disease.

Robin Kirkley: Cured!

Interviewer: Oh no! You tricked me. You knew your herbs can cure all diseases known to man and I fell for it.

Robin Kirkley: Yes, I’m sorry but I had to trick you. You see it’s important for you to know that I only lie when I’m trying to show how honest I am.

Interviewer: I wouldn’t be doing my job as an infomercial journalist if I didn’t ask you a couple of tough questions.

Robin Kirkley: Go ahead.

Interviewer: OK then. If these miracle cures have been around for centuries, how come I’m only just hearing about them now?

Robin Kirkley: (Pauses – looks surprised) Wow! I didn’t see that one coming. Think about it: if all these diseases were cured it would bring the pharmaceutical industry to its knees. That’s why the Federal government has spent hundreds of thousands of dollars prosecuting me for things like fraud, false advertising and baby trafficking.

The sketch continues with an interview with a “doctor” shown only in shadow, who relates how he was using the miracle herbs to cure all his patients of all their diseases and save their lives, when a man from the government came and threatened his family with a live hand grenade unless he stopped curing his patients with the herbs and went back to using pharmaceuticals.

Shooting up to lose weight? Sounds like the Keith Richards diet.

Kevin also has a memory book out (which I read), but now I can't remember the name of it or how long ago I read it. (hee)

I guess he figured there would be more money in a weight loss book than one of his last ones that claimed to have the cure for cancer.

What a worm.

His first book was entertaining enough to spend $29...got my fun from it. That next one was a waste of paper from what I glanced of it. He's a great salesman...not a health expert.

Then again...what books out now aren't about hyping a fad based on nothing just to get money...can you say every single "detox" diet??

Nothing new about all this.....probably is better to have more people like Kevin, so the general public can at some point "wake up" and discover that there is no magic cure and they already know what works...they just don't do it!!

Wow Heather, just wow!

Mike H. said:
They can cure… micro-testicles, phantom leg syndrome, unfunnyness – go on, name some more.[...]

HGH injections? Does that stand for human growth hormone? Because if it does, that's truly frightening. And 500 calories a day is starvation.

Holy crap, HGH injections?? 500 calories a day?? Yikes. No kidding...stay away from this diet at all costs. I feel really bad for those people that bought this book and probably read through it and were like "Yeah right" and never even tried it. I wonder how many people actually went through with the "protocol". It sounds horrific.

He is just a salesman. Don't believe all what a salesman says but do your own research first. The methods may well work but to your detriment.Thanks for highlighting to us.

This guys stuff is truly a fine piece of work, from a marketing perspective. But truly a piece or garbage as far as long term fitness success. Even convincing some of my own family has been an issue.

IT IS A CURE and IT DOES WORK!!!!!!!!!!!!!!!!!!
DON'T LISTEN TO THESE FALSE ACCUSATIONS -- ANYONE WHO HAS OTHER FAD DIETS DOESN'T LIKE THIS ONE BECAUSE IT ISN'T A FAD AND YOUR STORED FAT DOES COME OFF QUICKLY AND EVENLY -- YOU LOSE WEIGHT AND INCHES!

I HAVE LOST 28 LBS IN 40 DAYS I AM KEEPING THE WEIGHT OFF -- AND IT IS EASY. I HAVE BEEN ON SOOOOO MANY DIETS -- THE STUPID STARS, THE MIAMI, ETC, AND DIDN'T LOSE 1 LB BUT GAINED!

THROUGH MENOPAUSE I GAINED OVER 50 LBS -- AND COULDN'T DO ANYTHING TO LOSE IT. MY BACK HURT, MY JOINTS HURT, I HATED IT! THIS WAS MY LAST TRY. SURE I WAS SCPETICAL. WE READ UP ABOUT IT AND MADE A DECISION TO TRY IT, ONE PERSON AT A TIME. AFTER, ONLY 2-3 DAYS INTO THE PLAN I WAS SHEADING THE WEIGHT 1 LB A DAY JUST AS KEVIN SAID. I AM EATING LESS BECAUSE IT DOES WHAT KEVIN SAID IT WOULD DO!
IT RESETS YOUR BAD BODY AND BRAIN HABITS.

THE WEIGHT LOSS CURE, DID IT FOR US, MY BROTHER AND MY SISTER-IN-LAW -- WE HAVE ALL TOGETHER LOST 95 LBS, AND COUNTING. WE FEEL GREAT!!!

IT WORKS PEOPLE...KEVIN IS TELLING THE TRUTH!!!
LOSE THE WEIGHT, YOUR LIFE WILL CHANGE, YOU WILL GET A NEW LEASE ON LIFE...IF WE CAN DO IT, YOU CAN TOO!!!

JOAN ;-)

joan said:
IT IS A CURE and IT DOES WORK!!!!!!!!!!!!!!!!!! DON'T LISTEN TO THESE FALSE ACCUSATIONS -- ANYONE WHO HAS OTHER FAD DIETS DOESN'T LIKE THIS ONE BECAUSE IT ISN'T A FAD AND YOUR STORED FAT DOES COME OFF QUICKLY AND EVENLY -- YOU LOSE WEIGHT AND INCHES! [...]

Did you do the HGH shots too? I think it made the letters in your post grow.

If you have a spare 9 min. Take a look at this!

http://youtube.com/watch?v=YN5ihrECJms

Anyone who spends 30 bucks on a book that tells you that walking around barefoot and staring at the sun eliminates the need for food, deserves to lose the money.

Seriously. Read this: http://www.washingtonpost.com/wp-dyn/content/article/2005/10/22/AR2005102201272.html

I suspect that Joan works for this nincompoop and spends her days Googling his name so she can SHOUT IT FROM THE MOUNTAINTOPS and earn her $9/hour. She's probably the same rube who defends this assclown on Wikipedia.

Proof positive that a fool and his money soon part...lucky it's only 30 bucks and not a retirement fund.

For anyone who wants to lose weight in healthy and effective way www.wellness-diet4me.co.uk

I don't believe that Kevin is lying, don't beleve them and what they say , like Kevin said the FTC only want to make money,so now they are trying to sue him and portray him as a snakeoil salesman. f*** this whole thing . it's all stupid bull.

Actually, it's not HGH shots that the infamous Mr. Trudeau's new program requires... it's HCG shots. HCG, or "human chorionic gonadotropin", is a hormone produced during pregnancy. It has been studied extensively for its possible role as a weight loss aid, and it's a complete and total dud. Not suprising, considering Mr. Trudeau's dismal track record.

Anyone wanting to learn more about HCG and its "role" in weight loss can do so here...

http://www.ultimatefatburner.com/hcg-review.html

Kevin's book is based on research by Dr. Simeons, who published his findings in a small book called "Pounds and Inches". It can be downloaded in MS Word format, from this site:

http://health.groups.yahoo.com/group/HcgDieters/

You don't need to buy Kevin's book. You can understand the protocol and successfully use HCG at home, inexpensively, by reading Dr. Simeons' findings for free and by purchasing the HCG and supplies online. On the above site, you can also read posts from people who are actually using the protocol, not just deciding based on what they hear from people who have not used it and do not thoroughly understand the science behind it. Instead of judging the whole thing based on isolated elements of the plan in a vacuum, read the information at the source along with the testimony of actual users.

BTW, the colonics are part of "Phase 1" which is not part of Simeon's plan. As you'll see on the aforementioned site, many HCG dieters skip Phase 1 and move right to Phase 2, which is the essence of Dr. Simeons' protocol.

Hope this helps!

-e

Paul said:
Actually, it's not HGH shots that the infamous Mr. Trudeau's new program requires... it's HCG shots. HCG, or "human chorionic gonadotropin", is a hormone produced during pregnancy. It has been studied extensively for its possible role as a weight loss aid, and it's a complete and total dud. Not suprising, considering Mr. Trudeau's dismal track reco[...]

It is amazing how many experts are on this blog, I will never have to research anything again ;-)
Wake up people, don't be afraid of the unknown and do some proper research yourselves. How can you rely on information that someone heard third hand.
If you are to cheap to buy a book, go down to Barnes and Noble, buy yourself a Latte', go read his book in a comfortable chair, then you make your own decisions.

"Two roads diverged in a wood
And I took the one less traveled by
And that has made all the difference"

"Robert Frost"

Not a criticism, just a "correct" quotation of a wonderful poem! It's an Internet thing :-)

Two roads diverged in a yellow wood,
And sorry I could not travel both
And be one traveler, long I stood
And looked down one as far as I could
To where it bent in the undergrowth.

Then took the other, as just as fair,
And having perhaps the better claim,
Because it was grassy and wanted wear;
Though as for that the passing there
Had worn them really about the same.

And both that morning equally lay
In leaves no step had trodden black.
Oh, I kept the first for another day!
Yet knowing how way leads on to way,
I doubted if I should ever come back.

I shall be telling this with a sigh
Somewhere ages and ages hence:
Two roads diverged in a wood, and I--
I took the one less traveled by,
And that has made all the difference.

"Two roads diverged in a wood
And I took the one less traveled by
And that has made all the difference"

This is the piece that has the most impact. I don't endorse K.T. in any way. However his writings directed me to the path less traveled. Actually never ever bought a book, the first was a gift, the second one I "Latte'-ed" in B&N and then realized after two chapters it was the same dribble.
The Weight-loss book as far as I can tell from the reviews only has about 10 pages of interesting information. However don't discount his information there is a lot to be learned.
Health and fitness are not "Magic" pills. It takes a lot of time and effort to re-program yourself. K.Ts books are a reference and should be treated as such.

My road less traveled has made all the difference and am feeling better every day for it.

As far as the FDA and FTC go. Be wary of these "Snake-oil" salesmen. Whenever you see a Magic Pill on television endorsed by these Departments, the first thing you should do is research to see if a natural cure or food source that will do the same thing.

Be healthy

great seeing THIS guy get it- he lost his credibility with me when he said that when you lose weight it's only structural fat that you need to keep- and this is after he gives weight loss tips in his 'natural cures they dont want you to know' book- so it's like ' by the way, what i said before just makes you unhealthy'

I doubt anyone is going to read this after reading all the b.s. opinions on here about Kevin Truduea. Regardless of his past, the facts that he has printed in the book are true and correct. I've completed two sessions of the protocol and I'm currently on the maintenance phase of eight weeks. I've lost sixty pounds since November 1, 2007. During this maintenance phase I have not gained any weight and I do eat everything and I mean everything I want. I've been overweight since childhood and I've been on every so called fda approved diets without any success.
1) To the moron that said anyone would lose weight on 500 calories, ummmm no you won't because after the third day you will feel faint. Been there and done that I lost 1 pound and gained six immediately after eating on 500 calories.
2) It's possible and proven that you will lose the weight because the hcg does all the work. You do not feel faint at all and it's actually hard to get down the 500 calories while taking the hcg.
3) Yes, I started taking the shots but grew tired of the sworeness but I found a way to take it (hcg)orally with liquid b-12.
4)It is totally incorrect where it states on here you must do vigorous exercise. Actually that not encouraged at all on this diet, because you will gain weight from exercising to hard via the water retention in your muscles.
5)Lastly Kevin Truduea is trying to make a buck like everyone else in America. No he DID NOT discover this diet, this diet has been around since the 1950's! Instead of believing alot of these sore losers who probably have not read the book do your own research like I did.

The actual doctor's manuscript for this diet is called Pounds and Inches by Dr. A.T.E.W Simeons. You can find it for free at www.hcgdietinfo.com

Good luck for those who have sense enough to do their own research and no fall for the okey-do that our government and the diet industry wants us all to fail and fall for. To keep them paid.

IT DOES WORK!!!!!!!!!!!!!

how do i get in toch with you in the uk, to get your products

There are many outrageous claims in kevins book, but there are also some very helpful ones. Hopefully if you can read a book you are smart enough to see thru to the truth. You can find out more about many of the weight loss claims on the supplements here http://www.dietsupplementreviews.com

Same story, bought the book, was charged for the newsletter even after I canceled it. Had to cancel it 3 times for them to stop chargin me, and return my money. I never buy anything from TV, but I actually believed him. Well, I was swindled

Here is the madtv parody everyone was looking for

http://ca.youtube.com/watch?v=UT5tIfJPFS0

I bought the book. I researched the HcG dieters on the internet. I waited about 2 months before I went ahead, ordered the HcG and started the protocol. It has been around since the 50's, and Kevin is just bringing it mainstream. Yes, he is making a ton of money I am sure. How much of the angry comments are from people who are envious perhaps? Or maybe work for a company that sells weight loss drugs, or perhaps have tried over and over to loose weight and failed, and are now bitter? I officially started the protocol on August 12th. The first two days of injections (which do not hurt at all), are "loading" days. You are instructed to eat as much high calorie food as possible. The third day you start the "VLCD", very low calorie diet. That was August 14th for me. I have never cheated once. It has been 19days on the VLCD. I have lost 18.2 pounds. I am 5'6 1/2", started at 209, size 16 jeans. I am now 190.8, and can fit in the jeans I could only wear at 170, my size 14's. The fact that I am still 20 pounds from 170 proves to me (as well as the mirror in plain sight) that the gross excess fat is what comes off, not muscle. Matter of fact, I can already see definition in my legs that I couldn't see 3 weeks ago. Am I excited? Oh, yeah. Is it hard to do? Not at all. Do I have incredible determination? Yes I do, because my sister just had a massive heart attack, and I don't want to be in that same boat. I am 51 years old, in fantastic health other than my obesity. So, there you go. It works, my family and friends are amazed. The 500 calories do fill you up just fine. The HcG gives you an incredible amount of energy. Today was my half way point, and it is going great. Please don't be cynical about Kevin whatever his name is. Just read Pounds and Inches for free on the internet. Commit to the protocol and try it. But if you plan on cheating don't bother wasting your money on the HcG. Just don't bother. If you can make a promise to yourself for a few month's time, then I urge you to do it. It is amazing.

I just started on this diet with the pounds and inches. The person who wrote this review should do more research. I know 4 people who have done this diet and lost the weight and kept it off. That was what encouraged me to try it. I am not hungry and have lost 5lbs in 5 days. I am trying to get the baby weight off. As to the person who said "if it worked, pregnant women would be skinny.) What you don't take into account is the amount of food and cravings pregnant women have and give into. Due to this, they put on all the weight. If you read the origional proticol, it talks about this. Take the time to google search the blogs of all the people who have done this. You will find that tons have lost the weight and kept it off. I am not sure why their study says that this does not work. I am a firm believer and look forward to being 25-30 lbs lighter in a month.

My mom lost 45 pounds, my sister: 70 pounds, my cousin: 70 pounds, her sister: 60 pounds, my aunt: 35 pounds. I was very skeptical at first so I waited to see what happened with my other family members before starting.. so I didn't begin till this Jan. I've lost 24 pounds in 33 days. I feel great, no cravings and I have no problem saying no when my room mates make chocolate chip cookies... this has never happened before!

I'm also not a huge K/T fan, I do think he's a shyster of sorts, but Dr. Simeon's protocol is certainly working in my family!!!! Horay for hcg!!!!

I started this diet a week ago. I am injecting hgh, I believe. The calorie intake is 500 and very restricted on what foods you can eat. In 5 days I lost 12 pounds. It was extremnly hard the first 3 to 4 days. I was very grumpy and hungry. I think my body missed the sugar and mocha fraps. I'm starting to feel better now. The B12 shot really helps. I hope it keeps getting better, because their are times when I feel really dizzy and kinda sick. I think it's just going to take time for my body to adjust to the change. I was wondering if it matters where you inject it. Saw somebody saying they did it in the stomach. Does it matter or do you lose more weight in the area you inject it?

It's funny that the article says that you take HGH injections. It shows how much people really know about the hCG Protocol.

I bet they dont realize that MD's have been doing this for over 50 years.

Kevin Trueadu is a thief and scum bag.

The original protocol is freely published.

I am in my 3 week stabilization after 21 days of injections, I lost 25lbs in 21 days, and could have lost more, but did too much physical activity and had trouble for 2 or 3 days. But I followed Dr Simeons protocol and fixed the plateau.

This is an amazing weight loss protocol, and I was monitored by an MD on a weekly basis. Towards the end of the cycle I was having a hard time even eating the 500 Cals a day.

I was not hungry, and had plenty of energy to manage my regular daily life. I will do another 21 day protocol in 4 more weeks.

This protocol is not snake oil, it is a real weight loss solution for obese people. And the science behind it, is very thought provoking.

For the nay sayers:

How is the baby still born healthy after months of morning sickness?

When does the HCG peak in the Mother?

Why is the hormone only present in humans when there is another human to feed?

These questions made it clear for me, that it was doing what it was evaluated to be doing.

In addition how does someone lose 12,500 calories in a day or consecutive days, when there daily caloric requirement is 2750 cals a day.

Again KT is a the lowest of low! And it is a shame that he was affiliated with this protocol in any form whatsoever.

How do you know where to get the hcg product from? There is a weight loss dr. in Austin and San antonio, tx. But I am sure its alot cheaper to order the 43 day supply on the internet site. ITs only $399. I heard the dr. program is over $3000. But am a little leary of ordering off the internet, Any comments about best way to proceed?