How to Buy Healthier Food: Shop Online

Supermarkets can be very manipulative: the candies at the checkout counter (at the perfect height for a 4 year old); the more expensive items are at eye level - budget options often sit nearer the ground; the colors, the smells, the ambience.
It's all there to make you buy more. On-line grocery shopping is a good alternative - and the University of Connecticut has given us another good reason:
We tend to choose healthier foods on-line compared with a "real" store.
The study shows that individuals on weight loss plans who purchased their groceries from the online service bought 28 percent fewer high-fat foods than those who purchased items at their local supermarket."
According to the media contact from UConn - no funding for this study came from the online shopping industry (but was funded by the NIH and NHLBI).
- The participants were all between the ages of 21 and 65.
- Each was randomly selected to participate in either a weight loss program alone or a weight loss program plus online grocery shopping and home delivery.
- Both groups were prescribed a low-calorie diet and were instructed to increase their exercise to 150 minutes per week.
- The home deliveries included fresh produce and meats, frozen items and household supplies.
- After eight weeks, researchers found that the people who used online grocery shopping reduced the number of high-fat foods in their homes by 38 percent, compared to 10 percent in the group using a weight loss program alone.
It makes a lot of sense - the only downside here could be delivery costs ($3.95-$7.95 per delivery, depending on the size of the order), and of course getting all that ummm... exercise while pushing the trolley.
Sources: International Journal of Behavioral Nutrition and Physical Activity.
In theory, this could be a good idea except if you're a control freak like me. I actually LIKE going to the store and picking my OWN produce out (otherwise, I'd be afraid that I wouldn't get the best spinach or the perfect apples), getting the freshest milk and eggs, choosing the pieces of meat that are the right size, etc. Granted, I don't have kids to whine at the checkout counter, but I think taking your kids grocery shopping is a good educational experience for them. My dad always took us with him to the store and we learned things like how to pick the most economical size of food (by looking at the price per ounce), how to tell which cereal was the healthiest, why generics are often as good as brand name, what snacks are healthy and which ones are just junk, etc.
It's kind of a good idea for those days when you really have no time to get to the store though.
ReplyShopping sure can be a chore with kids unless parents learn how to make it both a fund AND educational experience. My mum used ask us what two items we wanted on the shopping list and it was our job to search for them. Well, when I think about it now, it was a really clever tactic on her behalf. Not only did it keep us focussed, so we didn't get in her way, but because we were so focussed on finding the things we wanted, we looked past many other products marketers would have loved to have had us buy.
ReplyIt sounds good, but I am too picky about the freshness and perfection of food too. Plus I enjoy the Sunday outing to the store. I spend less and the 'bad' foods really aren't very tempting anyway.
ReplyI can definitely see how you would want to pick out your own produce. Everyone has their own preferences when it comes to produce. But it does make sense that shopping online would decrease the chances of buying unhealthy food. Grocery stores probably want people making impulse purchases, and it seems that most of the time unhealthy items are the ones that are pushed the most.
ReplyWhen I lived in MD I would use Peapod, which was a service that Giant food provided. You would order the food online and deliver to the house when you designated.
They always choose the best quality meats and produce. Normally they have their own reserve of supplies separate from the main floor therefore a better selection.
ReplyI am currently on a low sodium diet and have a hard time finding a lot of food I can eat in the grocery store (excluding produce and fruit). Online stores have been a life saver. I can find pasta sauces, chips, crackers and other things that are low sodium and use these things to add to my food choices. It has really helped make this new way of eating more palatable.
ReplyOnline shopping has been a life-saver for all of our allergy issues too, but that's just because we don't have access to many of the allergen-free goods in our rural area.
I agree with Spectra that it's a good idea to teach your kids how to grocery shop, but that it's also sometimes a pain shopping with them. My solution is to frequent discount groceries for staple items & the farmer's market for produce - we get fresh items at the farmer's market and we only have one choice at the discount grocery - the off-brand. When they don't have "real" Oreos, I'm not tempted to buy the fake ones, so I guess it works for us.
ReplyOoh, I go to the discount grocery store too! Ours is called Aldi and they have the cheapest food ever. They don't have many impulse buys there to distract me...I have a set list that I follow every week and it's not that hard for me to pass up the generic chips and cookies either, lol.
ReplyOnline shopping would work for me except when it comes to produce and I get a lot of that at Costco anyway, well and I also planted a garden this year for the first time - I'm probably going to have so many tomatoes and green beans that I'll be overflowing with tomato soup and sauce, but that's ok. ;)
The best thing I would like about online shopping though, is the absence of temptation, but I also counter that by eating right before I go to the store and taking a bottle of water with me - then things go quite well.
ReplyOops, I meant to add something for Kristine....I eat only whole foods except for a couple of items that I buy and those are NSA (no salt added), like tomato sauce and diced tomatoes (lol, if you read my previous comment I won't be needing to buy those as soon as my plants start producing).
If you have the Meijer chain in your area I've found them to be a great source for NSA products. Don't have any idea why, but they are. I've even found NSA canned chicken there before, only ingred. was the the chix (took that on overseas trip).
Otherwise I've also found the NSA items at the local health food store.
ReplyI think another reason this wouldn't work for me is that I have to check labels for gluten every time I shop (because of celiac disease).
I doubt anyone else would be willing to do that for me! :P
ReplyI don't have a problem grabbing a lot of junk as is.. I actually thing I'd spend less money like this and end up with less fruits or veggies. That's where my impulse buys come from! Everything is so colorful and yummy looking in the produce department!
ReplyI need to see what I'm buying. I tend to shop at natural food stores, not as much crap.
ReplyYeah in Australia we have 2 options for online shopping, Coles and Safeway online. I have tried to use them both and have found them clunky and difficult to navigate. Requies a bit more work before is practical and actually saves u time
ReplyOnline shoping does have some advantages for those people for whome impulse buying is a problem, but sometimes it's better to try and confront those problems head on. If you have access to farmers markets then they are a better option. They arn't designed with temptation in mind and often the food is much better.
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