Is That The Smell of Cookies?

Nothing like a glass of milk with a warm chocolate chip cookie--yum!! Unfortunately I am lactose intolerant, so I'll just be grateful that I am not a California resident or a bus rider. The smell would do me in--lol.

No, they did not! Wow! This is harassment by unsolicited smell, which should be illegal, I hope. :-)

It ain't illegal!
Milk is good though!
Nice one.

I'd have to disagree with you 'fitness guy'. Milk is baby food and most racial groups can't digest it very well after infancy.

It's also one of the top allergenic foods and is strongly linked to autism. Would be better to have a "Not Milk" campaign in my opinion. Check out http://www.notmilk.com/

Funny story!

I'm sure it will be lovely to smell fake chocolate chip smell mixed with body odor, trash, pee, and car exhaust.

Freshly baked cookies or chocolate fudge with creamy milk. Nothing quite like it...

ARE YOU THE KID WHO TOOK MY COOKIES??

SAN FRANCISCO, Calif. (AP) - A marketing campaign to promote milk by outfitting city bus shelters with cookie-scented cardboard strips has crumbled.

City officials ordered CBS Outdoor, the company that holds the advertising contract for its bus shelters, to remove the adhesive strips Tuesday, just one day after they were put up as part of a "Got Milk?" campaign.

The Municipal Transportation Agency canceled the plan after some residents raised objections. "We got complaints," said MTA spokeswoman Maggie Lynch. "It is controversial."

Some critics expressed concern over potential allergic reactions. Others complained the ads could be offensive to the poor and homeless who can't afford to buy sweet treats.

Scented oils were sandwiched between cardboard cards emblazoned with "Got Milk?" and affixed to shelter walls, in hopes that the smell of just-out-of-the-oven chocolate chip cookies would spark cravings for milk. The promotion was launched at five San Francisco bus shelters at a cost of about $30 per shelter.

ayse said:
Nothing like a glass of milk with a warm chocolate chip cookie--yum!! Unfortunately I am lactose intolerant, so I'll just be grateful that I am not a California resident or a bus rider. The smell would do me in--lol.[...]

Try raw milk. Raw milk contains bacteria that produce lactase.

Apparently this has already been pulled. I just received a link to the article below (that came in one of the advertising trade publications I receive in my email).
__________________________________________________
San Francisco Chronicle
Cookie-scented strips for a new "Got Milk?" campaign in San Francisco were removed from bus shelters yesterday, and officials are considering a ban on advertisers' efforts to use the powerful sense of smell on waiting passengers. The idea was that once people got a whiff of cookies, they'd hanker for a glass of milk.

The Municipal Transportation Agency, which runs the city's public-transit system, asked that the aromatic campaign be discontinued immediately. The action came after activists complained that the aroma could trigger asthma attacks and allergic reactions in people who are scent sensitive, according to MTA executive director Nathaniel Ford.
_______________________________________________

There's more to this article. I imagine you can read it if you go to the SF Chronicle's website.

Dr.J, thank you. This is good news.

Can't believe it lasted just one day. I've updated the post.

Maybe this spells an early end for "stinkvertising".

"A lot of people are sensitive to (scents) and some people find it offensive,''.

What are they going to do about all the other offensive smells one might encounter in an inner city bus shelter? Or do people prefer to smell the odours that Jan mentioned? Personally, I would like for people who wear too much perfume or aftershave to be banned from bus shelters, I find that very offensive, I'd rather smell fake chocolate chip cookies.

Passion for Health said:
I'd have to disagree with you 'fitness guy'. Milk is baby food and most racial groups can't digest it very well after infancy.[...]

And I'd have to disagree with you, Passion for Health. The problems people experience from milk and milk products are caused mainly by homogenisation and partly by pastuerization, not milk itself. When milk is homogenised (just to make it look pretty), the molecular structure is radically changed, making it incredibly difficult for humans to digest, whereas unhomogenised milk is digested freely, and more nutrients are able to be utilized by the body. Milk-bashing is akin to meat-bashing, humans have in recent years taken a food source we have used for centuries and mutilated it for asthetic purposes, now it's "not good for us" because of excessive processing, yet everyone blames the food itself. Most foods, even sugar, are ok for us to eat in their natural state, and in moderation of course.

Passion for Health said:
I'd have to disagree with you 'fitness guy'. Milk is baby food and most racial groups can't digest it very well after infancy.[...]

Passion for Health, I stand against you too. Raw milk is an incredible food, and it's not fair to pass judgment against milk in general based on processed milk. For anyone out there confused about milk, trust the people who basically say "milk is good, but only raw and from pasture-fed cows". I think the biggest problem is the dairy industry claiming the nutritional benefits only found in raw milk, like being a significant source of calcium.

While I think there is too many hormones in milk today.
There is no significant nutritional difference between raw and pasteurized milk.
There is a problem with tainted raw milk and raw milk. and raw cheese should not be eaten by pregnant women there is a chance of listeriosis. There was a major E coli outbreak with raw milk this year. You'd be shocked be the number of contagious diseases linked to raw milk.

E coli outbreak in Washington blamed on raw milk
http://www.cidrap.umn.edu/cidrap/content/fs/food-disease/news/dec2105milk.html

Passion for Health said:
I'd have to disagree with you 'fitness guy'. Milk is baby food and most racial groups can't digest it very well after infancy.[...]

Correctomundo! There is a reason why human milk and cow milk have very different nutritional profiles. Many people cannot digest cow milk (yes, even raw milk), because the nature has designed it (wait for it) for calves.

When humans developed, animals had yet to be domesticated. Cows simply were not around humans. Therefore, milk was not part of the diet, which is another reason why many people cannot digest milk.

Milk, despite having low glycemic index, spikes blood insulin levels similar to white bread.

iFitandHealthy said:
When humans developed, animals had yet to be domesticated. Cows simply were not around humans. Therefore, milk was not part of the diet, which is another reason why many people cannot digest milk[...]

I have heard that argument many times, by that reasoning there are many, many more things we shouldn't be eating, including soy and rice milk, cooked meat, fish, yes, fish were around, but humans didn't yet have the means to catch them, therefore we shouldn't eat them. You name it, we can't digest it.

iFitandHealthy said:
Milk, despite having low glycemic index, spikes blood insulin levels similar to white bread.[...]

Insert the word processed here before milk and you have a true statement. The processing produces lactose, which is what causes all the problems.

Caramelle-oh said:
I have heard that argument many times[...]

It is not an argument; it is common knowledge…

As for raw meat/fish, humans discovered fire when they were evolving, so cooked protein is fine.

However, people still eat raw meat (steak tartare is delicious), given that it is fresh and bacteria free, of course. Japanese and other cultures eat raw fish – sashimi, yum.

Caramelle-oh said:
Insert the word processed here before milk and you have a true statement. The processing produces lactose, which is what causes all the problems.[...]

Huh? That is a good one. The processing does not produce lactose. It naturally occurs in milk.

“Lactose is a disaccharide that consists of β-D-galactose and β-D-glucose molecules bonded through a β1-4 glycosidic linkage. Lactose makes up around 2-8% of the solids in milk. The name comes from the Latin word for milk, plus the -ose ending used to name sugars” - via Wikipedia.

Latin language is obviously older than commercial processing of milk.

Ooops, I meant to say bad lactose, not lactose in general, and this is coming from a dairy farmer (blush). The lactose in raw milk is naturally occuring like the sugar in fruit, whereas the lactose in processed milk is concentrated like in fruit juice. This 'bad' lactose is thought to cause lactose intolerance because it is quickly absorbed into the body and leads to a kind of lactose overload. Lactose intolerance seems to be a recent epidemic, why is that? There have always been food allergies, I wont dispute that, but it seems crazy that every second person you meet now has some kind of intolerance to a previously benign food.

iFitandHealthy said:
It is not an argument; it is common knowledge…[...]

Actually, it is speculative, like everything else we claim to know about our ancient history. It is an interesting theory, but not exactly set in stone. So, any foods that we started eating while we were still evolving are fine to eat in the present? I haven't heard that one before, and here was me thinking we were still evolving =).

Maybe milk and cookie scratch and sniff stickers or perfume would have been a better idea.

I believe everyone here even if they disagree with me is intelligent but raw milk should not be consumed on a regular bases. I have noted why and produced links to back up my claims.

I use powdered milk. I like that it stores well and I prefer the taste. If your concerned of what in your milk go for hormone free or organic but not raw. As was stated before lactos is natural in cows milk. Though some people can eat cheese and not eat milk because some kinds of cheese are more easily digestible.

1. Raw milk can be a host to disease, bacteria.
The latest raw milk outbreak debt with E Coli but there are also cases of salmonella and ]
E coli outbreak in Washington blamed on raw milk
http://www.cidrap.umn.edu/cidrap/content/fs/food-disease/news/dec2105milk.html

3. Raw milk should not be eaten by anyone who is pregnant raw milk and cheese are on the no no list for pregnant woman because women are more prone to Listeriosis which can be found in some raw food products.
http://www.meridianhealth.com/index.cfm/HealthContent/Peds/hrpregnant/list.cfm

3. Raw milk should be from clean cows but not all cows look sick and not all raw milk farmers have the same standards.
4. Infant mortality feel dramatically with pasteization, immunization and cleaner water. The reason we have pasteurization is because a child died from tained raw milk. There are lots of sites that say about raw milks health claim but most uses antidotal evidence and removes the stories that people who got sick from raw milk.

"Actually, it is speculative..."

No disrespect, but some people dispute basic science, and believe Earth is only 5,000 years old - and that is fine...

"[…] but it seems crazy that every second person you meet now has some kind of intolerance to a previously benign food."

Who said it was previously benign food? In human history, domesticated animals have been around for a very short time. People have always had problems with modern food, we just have not heard about it as much in the past.

There is no question that raw cow milk is better than the processed variety. In fact, I like raw cow milk and, since it spikes insulin sky-high, I occasionally drink it myself after my workout. But the fact is, milk is for babies. And cow milk is for calves.

I can't believe that they pulled it and even cited as one reason that it might be offensive to the homeless that can't afford sweet treats...

I mean, offensive, unlike us driving around in impossibly expensive cars, and treating them like they have some sort of disease, y'know.

Oddly though, I saw a man give a homeless women a gift card to the grocery store I work (she was begging outside)... and she came in... she didn't buy cookies, she bought a pack of cigarettes. :(

Personally, I am not a big fan of milk! I see it as more of a liquid fat. I realize it is available as non=fat but I am still suspicious of it. I do not think it is a good calcium source either when compared to other available sources. When adult 'cows' drink milk, I will reconsider my views. Now as for COOKIES....

iFitandHealthy said:
But the fact is, milk is for babies. And cow milk is for calves.[...]

I guess I will agree to disagree with you there. Almost everything we eat has another intended purpose if you think about it. Please just don't use the word 'fact', there is a big difference between fact and opinion, or, what we choose to believe, if you like. Science is always changing 'facts' depending on the latest research, and even then not all scientists agree with each other. That's why people are so damn confused about what's healthy and what's not.

To add to what Caramelle-oh is saying, any grain is at about the same place on the how-meant-for-us-is-this-food scale as milk is.

iportion: With drinking raw milk comes the responsibility of knowing how your own immune system is and how your dairy farmers treat their cows. Here in California, we've been selling raw milk for quite a long time, except for a short break in 1990. And, as you might imagine, the department of health watches for disease caused by it like a hawk. But we've never had someone get sick from it. We have, however, had plenty of people get sick from pasteurized milk.

Heather said:
Oddly though, I saw a man give a homeless women a gift card to the grocery store I work (she was begging outside)... and she came in... she didn't buy cookies, she bought a pack of cigarettes. :([...]

Isn't that sad, Heather, I've heard many stories like that. If anyone begs money from my brother, he will go and buy them some food or a hot drink so he knows they will at least get some nutrients.

Dr.J said:
When adult 'cows' drink milk, I will reconsider my views.[...]

Sorry, just had to comment on that one, as a dairy farmer I have witnessed with my own eyes adult cows drinking from other cows udders, yes, it happens, and I don't think there is anything 'kinky' involved, just thirst.

Ryan said:
With drinking raw milk comes the responsibility of knowing how your own immune system is and how your dairy farmers treat their cows.[...]

I agree, I think people who prefer raw milk are aware of the possible dangers, and are much more careful with how they store and use it than those who use pastuerized.

iportion said:
There is no significant nutritional difference between raw and pasteurized milk.[...]

Wow.

i'm azn i take lactose very well thank you.
any milk is better than soda...