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McDonald's Nutrition: No Excuses Now

McDonald's will be printing nutritional information on wrappers. This is something new for most fast food vendors, some of whom don't have their nutritional information listed anywhere.

The packaging information will consist of icons and bar charts displaying how McDonald's menu items relate to daily recommendations for calories, protein, fat, carbohydrates and sodium.

McWrapper.jpg
The McWrapper
It seems quite ironic to me. You get to see the calorie amounts after you've purchased the food...

After you've ordered 2 Big Macs you discover that you have in your hands almost 100% of your daily fat intake, and two-thirds of your daily caloric intake. You can either scoff the lot and feel guilty, or save one Big Mac for tomorrow (it'll keep).

It's a good step for McDonald's to take - there are now no excuses for being ignorant about the nutritional value of McDonald's food.

UPDATE:
Law Professor John Banzhaf points out some flaws in the new plan:

Banzhaf says that there is another major flaw which hasn't been pointed out, and that is that the percentage information will all be based upon an adult male. For example, the wrappers on a Happy Meal with Cheeseburger will presumably show that it contains 40% of the recommended daily allowance of fat [26/65 grams].

But this is based upon a hypothetical adult male who consumes 2000 calories and 65 grams of fat per day. But children 4-8 years old, for whom McDonald's admits the meals are intended, don't eat anything like that amount of fat and calories in their daily diet. So for them the 26 grams of fat in a Happy Meal represents a much larger -- and potentially much more dangerous -- block of fat in a single meal than for an adult male.

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24 Comments

Spectra

I think this is a good idea, but why not just put the nutrition information on a large display poster in the lobby and also on the sandwiches? That way, you can maybe pick a healthier option. I know Subway has a poster in the lobby so you can see the calorie count of all the sandwiches.

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Kathryn Martyn, M.NLP

They are kidding about that Happy Meal nutritional info being based on an adult male, right? Tell me they're kidding. I agree that putting the nutritional info on the package which you've already purchased is dumb, but it's a step. Next they should have a guard posted at the door to give you a warning when you enter and require you to sign a waiver of liability.

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Mark

Banzhaf is overstating, as usual. He's afraid his lawsuit's going to unravel (the judge coincidentally made an unfavorable ruling today).

The 2,000 calorie figure is what's on the Nutrition Facts labels, and is based on postmenopausal women, not adult males (that would be the optional 2,500 calorie data the FDA allows).

An average 10-year old needs 2,000 calories a day, as noted in all the recent back-to-school articles on sack lunches. This is usually broken down as three 500-calorie meals and two 250-calorie snacks.

It'd be nice to have them tot up the whole meal on the receipt though.

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Daily Weight Loss Tips

2,000 calories per day is a standard on nutrition labels. If you look at Recommended Daily Values percentages on any food label, they are based on a 2,000 calories per day diet.

Melanie

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Randy Smith

Anyone going to a McDonald’s for a meal is probably not going to be interested in reading a nutritional facts panel whether it is on the wrapper or on the wall.

http://www.antiagingatlanta.com

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Weight Loss Advisor

I read in a newspaper about a woman who lost 7.5 pounds, eating only McDonald’s products. I am not sure if the printing of the nutritional info has something to do with it, but the facts are that this woman has eaten up to 1400 calories a day for about 2 months and has lost 7.5 pounds. So it turns out that McDonald’s products are not unhealthy after all and you can even lose some pounds, no matter if you are aware or not about the products’ nutritional info.

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Johan De Silva

It’s mostly the working/lower classes who take their kids to McDonald’s, some of them are very young indeed. Most educated professionals amongst my friends have only ever been taken to fast food restaurants as kids for a birthday event. They add sugar to the buns and the meat often contains monosodium glutamate so you can eat more. Fast Food is a drug and if parents cant control themselves I think it should be taxed (its a health cost despite being another tax on the lower classes). I know Eating KFC zinger Berger actually makes me feel happy and I have to use tremendous strength not to visit them.

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Spectra

Anyone who eats 1400 calories a day will probably lose weight, that's a no-brainer. The question is, is it healthy or not? Eating 1400 calories' worth of McFish doesn't sound like it's going to be all that great for you even if it does make you lose weight.

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Kirstin

I think it is rediculous that McDonalds is even having to do this in the first place. McDonalds is a business, not your parents. They should not be held responsible for your poor choices. Fast food is tasty food but in no way should you be under the impression it is healthy food.

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Jan

I agree with Randy, they are doing this cause they know nobody cares anyway.

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The Dude

McDonalds should bear some responsiblity for what they serve! I am 23 years old and on average I eat fast food 2-3 times a week (not so much McDonalds though). I see elementary age kids at fast food restaurants all the time (by themselves) buying food after school or when it is convenient on the weekends. To say that it is up to the parents to monitor what their kids are doing 24-7 is ludicrous. McDonalds should offer healthier alternatives that appeal to children, or at least some fresh fruit with every happy meal...

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sarah

i think that they should put the nutritional info on the pckage and thats enough every1 knows that they get fat if they overeat, now they have the info too. who goes to mcdonalds especially after all the bad press thinking there going to have a low calorie meal that consists of burger deep fried thin fries or chips? how much is a happy meal these days? any1 know?

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Joe

I agree with Kirsten, one should be responsible for themselves with what there eating. Everyone should know that all the grease and fat isn't healthy and too much will change you, whether its weight or clogged arteries. Sure, that women may have lost weight but how about her cholesterol? I say McDolalds is alright to eat once in a while as long as you eat other food. If McDonalds wants to sell fatty tasty good selling food they should have the right, if one doesn't like it, they shouldn't give them business.

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Charlie Manson

If Its On The Package ATLEAST THERE SHOWING IT

ppl will look at it while there eating it and realize what there doing

its a fact

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23

I AGREE WITH "THE DUDE" I SEE KIDS AT MCDONALDS ALL THE TIME AND THEY SHOULD MAKE THERE MEALS BETTER 4 KIDS but then no kid would want 2 buy it ... kids go 2 mcdonlds so they dont have 2 eat fruits or home cooked meals at least thats how i was

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david

hey all im a crew trainer at a local Mcdonalds and i have ate there almost every day for over a year. I must say i havent gained a pound. i usually stick with th chicken strips and sasndwitches and stay away from the burger and such....i honestly believes that our new wrapprs are not even looked at people open their cheeseburger and throw the wrapper away so i agree with posting some kind of sig in our lobbies to show the fact before they order!!

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Chad

I think ALL companies that offer products that have a certain fat content should be charged a "fat tax". I try to make a heathly choice when I'm eating but at what price. If you look at the menu the price for something healthy is far more expensive. It's not just at McDonalds but even at the grocery store! I hope things will change or I fear all may be lost.

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Ryan

Man, avocados and flax seed oil would be really expensive then. Look at fat type, not fat amount. The only exception would be the few people who realize fat only has a thermic effect of about 2-3%, where protein has a thermic effect of 30% and I think some whole grains hit the 20% mark. That's actually a defensible argument for not eating a lot of fat.

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David

It is not true that healthier things always cost more. In a GROCERY store, fruits, vegetables, granola bars, yogurt, they're all way cheaper than bags of potato chips, meats, cookies, etc. I think it's important for the chains to make the nutritional content available but it won't change eating habits. People who eat it know it's bad for them, and for those who that is important enough, they find a way to avoid it.

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Ryan

David: Are you really going to argue that meat is unhealthy, or that a granola bar is healthier than meat?

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pnrexrode

I eat at Mcdonalds from time to time and order only a regular cheeseburger. Your body does require some fat intake for several different reasons. Its not what you eat, its how much you eat stupid.

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Nikki

Hi, my name is Nikki. I eat Mcdonalds every day and i try to get the kind that is only 500 calories and less but i still gane more than i should. I dont understand. I thought that Mcdonalds was healthy.

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emily

hi my name is emily, and nikki, wat the heck?? u thought mcdonalds was healthy? in well u thought wrong, they werent in 2007 but now its 2008 and they are doing well at offering better options though,now they have fruits and all kinds of healthy foods and snacks. i loveee mcdonalds and dont plan on not eating there! so..ha!!!

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robione

when are all the fat americans going to relize that fast food is not good for you! wiether you eat it all the time or once in a while,find a heathier way to indulge, were just feeding the cause by eating there!i mean at ten at night theres more cars in the fast food lines then there are on the streets!

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