McDonald's Deli Rolls: Big Mac In Disguise?
McDonald's Australia and New Zealand recently introduced a new food range - Deli Choices. The new menu items are a set of deli rolls (ala Subway). However nutritionists have been firing shots at the apparent healthfulness of the rolls:
Two of the rolls were found by Food and Nutrition Australia to have similar fat and kilojoule levels as a Big Mac, which has 2010 kilojoules and 24.9 grams of fat. The Deli Choices Chicken Caesar roll has 2360 kilojoules [564 calories] and the Bacon and Egg 2080 [497 calories].
It's worth noting that there are 8 rolls in total - three of which have a low fat content. The article notes that Subway's most popular roll - Teriyaki Chicken has 1540 kilojoules [368 calories]. McDonald's is under heavy competition from Subway who prides itself on having less "calorie-dense" fast food.
The issue here is about perception and marketing. McDonald's defends itself by saying the consumer can find nutrition information on their website, and by asking for the nutrition leaflets. Fair enough.
However I would say that there are a large number of consumers out there whose nutrition education comes from TV advertisements and taxi drivers.
McDonald's always makes an easy target for nutritionists and food police due to their size and substantial advertising dollar. However they do offer choice and nutrition information is easily available.
A final comment from the director of Food and Nutrition Australia, Sandra Natoli:
"I think that if you were going in there and looking to lose weight then you might as well just go ahead and eat a Big Mac."
I found this article a bit skewed, to be honest. As a regular consumer of Subway and Deli Choices, I know that while two of the deli rolls are as kilojoule loaded as a big mac (Mcdonalds made it extremely easy to learn this, leaving promotional brochures containing all nutritional information on the counter) the other 6 range from around 1300-1900 kj, which is of a similar range to Subway's rolls, if dressing and cheese (which I watch most people in line opt for, although that's only anecdotal evidence) are taken into account. Plus subway does have its own gourmet kilojoule rich rolls.
In my personal experience, I have found the 'Deli Choices' delicious and much more filling than a burger with a similar nutritional profile.
ReplyThis was my point. McDonald's are an easy target for nutritionists - and the article in the Sydney Morning Herald certainly seemed to hammer McDonald's.
ReplyBased on the nature of the "fast food" industry, it will be difficult for any of the major fast food companies to incorporate any foods on their menu which are not processed. The foods need to be processed in order to minimize costs and turnaround (can you imagine if McDonald's used organic foods, how much it would cost them ??)...
My point being, even if them (or any other fast food company such as Sub Way) feature "healthy" foods, chances are that they contain major preservatives and are still fairly unhealthy. In my opinion, anybody who is truly serious about eating healthy should stay as close to preservative-free organic as possible...
ReplyI wonder if this whole website is for real, I bet this never gets posted.
ReplyMcDLovR: Who ever died or got a major illness from preservatives? Any danger from preservatives and pesticides/herbacides (and GM food for that matter) is so small it's an epidemiological rounding error. Obesity, on the other hand, isn't a crackpot theory, but seriously deadly condition that can be connected with specific deaths.
ReplyI hear that Mc.D's has the most unhealthiest foods for all ages. Nutritionists say that even their salads are unhealthy and have more calories than most other salads. Is this true?
ReplyI think it's silly to shoot down McDonalds for their fatty foods due to the fact that it's McDonalds. Who on Earth goes to McDonalds to eat healthy? It's oily, fatty and comforting. My point is that that is the nature of their food and it's peoples choice to eat there and make themselves fat...
(I have nooo idea if that makes any sense)
Lots of Love.
Reply~Mei
i think that as an employee of mcdonalds australia the media is way to hard on the way in which we do business we make very little or no profit on our new deli and the only reason we have it is to eliminate compitition
Replyjust back off
Replyi think that as an employee of mcdonalds australia i agree with jimmy the media is way to hard on the way in which we do business we make very little or no profit on our new deli and the only reason we have it is to eliminate compitition
yes i did copy and paste but i agree with it , go jimmy
add me jimmy irish_biatch15@hotmail.com
ReplyWell, i love food and i cant help but love Meatball Subs and Chicken Caesar rolls and if your looking to be healthy DONT EAT FROM TAKE AWAY STORES! It's as easy as that, people who do ovbiously arn't serious about their weight loss
ReplyOK. So we shoot McDonalds down for being an unhealthy eatery, post Salads Plus, Deli Choices etc. However the introduction of these healthier options should encourage positive and happy feedback.
I like Maca's deli rolls, including the chicken caesar and know exactly what i am eating. i just exercise a little more to burn the extra calories off!
If you don't like macca's, dont go there!
Jim
ReplyI prefer not to eat at McD's or any fast food joint for that matter. When I do have to, I go to Subway since they at least usually cater to my healthy requests.
ReplyOk this message is for McDLovR, if you think that processed is cheaper than non processed go and check the figures, non processed and organic food is normally cheaper.
Also organic isn't actually that healthy coz they use silver nitrate to kill the snails and such like off, but it is illegal to use silver nitrate on cultivated crops coz its dangerous to us (it is a carcinogen)!!!!!
ReplyThey have no real choice but to use it with the organic crops coz they still want the crop to be good and not full of bugs.
So the only real option is wild frut and veg, now that IS expensive!
Firstly, McDonalds salad is just that, salad. Thats it. Its vegetables...I know this because I make the salads every weekend. The dressings do contain fat and so does the cheese sprinkled on the roast chicken salad, the cheese is bega light and the dressing comes in a seperate packet so its OPTIONAL.
ReplyTherefore the salads are healthy.
The deli choices create a wide range of choice, You have your healthy vege pesto and thai chicken (ect) and you have your not so calorie concious chicken ceasar (which tastes awesome!) So therefore customers can make the right choice for them, all stores have nutrition information booklets- just ask!
Also as Deli Choices are made to order you can ask for your deli roll to be made without the cheese or with one of the other dressings that are lower in fat content - its no problem!
McDonalds provides a wide range of fast foods, take a look and you will see that there is something for everyone!
i think that mcdonalds has the nicest food ever, when the grease from the chips rolls down my hands i think im in heaven, however as i have noticed that all these different people have some sopught of problem with the new deli choices i have one thing to say, chill out and try one before you all complain and then go and complain, but the fillings are very nice, and just because people have rumoured that the calories are just the same as a big mac that doesnt mean it is true. the salads may have some portion of unhealthy things but we cant all be perfect.i have always said that at mcdonalds their is always something for everyone, check the nutrion information before you eat from this place. love jeffica SCARLET HUghes.
ReplyMM. It's a shame I like the one with the most.
Replythats just because fat tastes GOOD. grease taste good. just gotta learn not to get sucked in.
ReplyHmm, I was wondering can anyone tell me how many calories the DELI CHOICE thai chicken has in it? Thanks!
ReplyJust for the record, you can also customize your deli choice rolls. If you don't want fat, ask for no cheese, or no sauce/dressing.
Its your choice to eat the food, so if you don't like it, don't eat it.
Reply