Cheat to Lose Diet
The Cheat To Lose Diet is a new book from Body-for-Life Grand Champion Joel Marion.
Body-for-Life (started around 1996) in many ways marked a change in traditional dieting principles. It advocated plenty of aerobic and strength training, along with frequent higher-protein smaller meals, and - of course - the "free" or "cheat" day.
Mr Marion has delved considerably deeper into these concepts - using his own experiences to come up with the "Cheat to Lose" concept.
Marion (correctly) identifies that while calorie restriction results in weight loss, in the end, most people gain back the weight. Restricting calories day in and day out is difficult to sustain.
Cheat to Lose suggests the primary culprit is the hormone leptin. Leptin levels fall once calorie intake drops, and begins to restrict the bodies ability (or will) to keep burning fat. Leptin supplements are not available, however, Marion claims that an increase of caloric intake will do the trick:
...it only takes one day of overfeeding or "cheating" to bring levels back up to baseline.
The diet is split into two main phases.
The Priming Phase
One week of reduced carb, then a week of Low Glycemic Load carbohydrates, then a week of Higher Glycemic Load, and finally the "cheat day".
The Core Phase
Each week begins with two low-carb days, and then ups the Glycemic Load each day until the last day of the week which is the cheat day. The idea is to manipulate leptin levels in order to maximize fat loss.
What is a Cheat Day?
It's all about eating foods that you crave without feeling guilty - but don't stuff yourself. However the fact that it's called a "cheat" doesn't do much to assuage the concept of guilt!
Exercise
The cardio portion consists of interval training (2 minutes light, 2 minutes hard; repeat 4 times). The author also suggests strength or resistance training (but provides very little information).
The remainder of the book provides tips, suggested meal plans, recipes and ideas. The author recommends "Metabolic Drive" protein supplementation.
The Last Word
Cheat to Lose bears many similarities to existing diets (BFL, BFFM, 5 Factor) - however there is somewhat more detail and the author backs up his claims with an enormous amount of medical journal references. The core principle of the diet is manipulating carbs (from low to high) each week, then ending the week with a high calorie day.
I don't doubt that this diet will cause fat loss - but careful manipulation of carbohydrates on a daily basis is difficult for many (in terms of preparation and planning). However, if you've found that traditional straight calorie-restriction is not working for you - then Cheat to Lose may be worth looking into.
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29 Comments
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Created / Updated: January 8, 2012

You know, I've never been a fan of these different weight loss "concepts" we see popping up all around us. Lots of these books offer bits and pieces of good advice, but on a whole, I don't think they're all that great.
For me at least, it took changing my lifestyle by getting active, exercise, and eating the right foods. When people ask me how I lost weight and I respond with "diet and exercise" - (diet as a noun of course, not a verb) it's almost as if they didn't believe me. Nope, it didn't take diet pills, a trainer, or some special "concept."
ReplyThe cardio they talk about is HIIT High intensity interval training. It is the best way to lose fat, google it, you don't need to buy a book.
ReplyThis is nothing new and he didn't make it up. Cycling calories and carbs has been around for decades. Here's one way, go no bread/dairy/fruits Mon-Fri with healthy fats, veggies and protein, eat healthy but whatever you would like to on the weekend (no restriction on carbs but dont go too crazy..if carbs go up, fats have to go down), repeat and lose weight. Just another fad book now focused around the new hot topic of the hormone "Leptin". Oh yeah...he is also promoting a supplement which I am sure he has vested interest in. (aka the Bill Phillips route...smart marketing though if you are running a aupplement business). HIT works and has also been around for a long time...as it promotes the neccessary hormones to burn fat all day, as that is what real fat burning is...an all day/night process. (not how many cal you burn in an hour of jogging)
ReplyAnecdotally, I'd say this works. I've experienced myself that feeling of actually having lost fat after a binge, provided it was surrounded on both sides by sensible eating.
Besides leptin, there is also an increase in metabolism that goes along with increased food consumption, and a decrease in metabolism from a long-term caloric deficit.
ReplyI'd love to read through the references on this one. I've been interested in Leptin research for a couple of years now. One would think though that gradual weight loss would also avert a major leptin fluctuation that would promote regain?
HIIT training is very effective, but let's consider for a minute those who are looking to lose substantial weight. They are often deconditioned and may suffer from joint pain. It's important to build a good cardio base.
Mike OD,
Yeah - I was wondering about the supplement thing. I know Bill Phillips promoted them heavily because of his EAS interests.
ReplyIt think I will buy this book. Looks interesting. I and some friends are running a site that looks into different weight loss methods. I think we will review this book.
:-)
ReplyMy sister told me about this book and she said it was pretty interesting and better than most diet books. One of the things I like about it as it has cheating in it and weight loss is not all about eating everything good.
ReplyI don't usually "cheat", diet-wise, but I do allow myself a day off from working out once a week. It seems to help me keep the weight off. I also have experienced the same thing that Kailash has...losing weight after eating a lot. Once I ate a massive ice cream sundae for dessert (it was HUGE) and I was 5 lbs lighter the next day. Weird, but true.
ReplyIntroducing the latest revolutionary diet plan: The "Massive Ice Cream Sundae Diet" by Spectra. Lose 5 pounds in one day!
This one has "best seller" writen all over it Spectra, lol...
ReplyThis concept used is interesting though I do not like the word 'cheat'. You can cheat once or twice but the body knows it. Actually the method involves confusing the body so as to burn more calories and to make sure that the food get converted and utilized more effectively. The nutrients from the food are put to good use rather than stored as fats. The problem is that not everyone can follow the method and thus do it well at the same time. It boils down to sensible eating and a conscious effort to control your food intake.
Reply"Metabolic Drive" is actually a product of Biotest. Joel Marion is a contributing writer for their free, online bodybuilding magazine and community, T-Nation.com
I'm not sure how the financial ties might exist between Marion and Biotest, if they exist at all. He did get a real nice plug on T-Nation (article-cum-advertisment) for this book a few weeks back.
And that might have been all Marion got in exchange for the Metabolic Drive recommendation. It is actually just a protein powder, and he might prefer a recommendation for his readers, rather than others of unknown quality.
ReplyOverweight people do not burn fat doing cardio training at a high heart rate. Very briefly, fat sits outside the muscle cell, stored in fat cells. Carbs (glycogen) are stored inside the muscle cell. The body is inheriently lazy and find's it easier to breakdown carbs for energy than fat. If you do cardio exercise at a high heart rate the body does not have sufficient time to transport the fat from the fat cells, through the blood stream to the working muscle, get it inside the muscle and break it down to then get it into the mitochondria in time to meet the energy requirments. This is why athletes do not use fat to fuel sports performance- it's more than twice as energy dense as carbohydrate but the body cannot metabloise it quick enough to meet the energy requirments of intense cardio.
Fat breakdown for energy occurs when muscle glycogen has been sufficiently depleted from doing higher intensity activity, which is then immediatley followed with 'easy' intensity cardio activity (heart rate 125bpm women and 140bpm men). This is the basis of my '2 Fuel Tanks' System of weight loss.
ReplyI too have budged from a plateau (in the right direction LOL) by having a cheat day (actually, I think I read it on this site, "zigzagging" calories) so I think this could very well work.
ReplyHi All,
Just to clarify the Metabolic Drive issue, I have no financial interest there and T-Nation.com would have still interviewed me about the book whether or not I recommended any Biotest product -- I am a regular contributor to their publication. I believe meal replacements are valuable in any diet and Metabolic Drive just happens to be the one I feel is best from both a quality and taste standpoint.
I trust those who have picked up the book enjoyed it. While it may share similarities with other programs (all diets have at least something in common), you'd be surprised just how different and unique it is by checking it out.
Best of luck in your fat loss endeavors,
ReplyJoel